Books

Considered required reading in Silicon Valley, Oren wrote the definitive books on pitching.

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Pitch Anything

An Innovative Method for Presenting, Persuading, and Winning the Deal

Whether you’re selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.

Creating and presenting a great pitch isn’t an art—it’s a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, learn how the brain makes decisions and responds to pitches. With this information, you’ll remain in complete control of every stage of the pitch process.

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Flip the Script

Getting People to Think Your Idea is Their Idea

If there's one lesson Oren Klaff has learned over decades of pitching, presenting, and closing long-shot, high-stakes deals, it's that people are sick of being marketed and sold to. Most of all, they hate being told what to think. The more you push them, the more they resist.

What people love, however, is coming up with a great idea on their own, even if it's the idea you were guiding them to have all along. Often, the only way to get someone to sign is to make them feel like they're smarter than you.